Although welcome, the reduction in charges announced by Saudi
Telecom Company recently is not nearly sufficient to satisfy mobile
Last Friday, a ‘round robin’ series of messages flashed across
the mobile network once more urging users to boycott the Saudi Telecom
network for a day. This is a repeat of the action just a month ago
when a similar one-day boycott hit the telecom company. Last
Friday’s message explained that if subscribers stopped using the
service for a day, it would cost Saudi Telecom an estimated SR8
It further urged recipients to contact two other mobile users and
thus escalate the effectiveness of the action.
The charges imposed by Saudi Telecom are believed to be the highest
in the region. The last reduction offered by the telecom company was
only on connection charges, not on mobile call charges resulting in
only a minimal downward movement in most subscribers’ bills.
Clearly there is a sense of frustration among mobile phone users
who have come to regard their telephones not so much as a luxury but
more a vital part of their daily lives. Prices of communications in
the mobile market have reduced drastically as the mobile phone becomes
the norm, rather than the exception in most other countries. Leading
companies there have responded to customer demand and local users hope
that Saudi Telecom will do the same.