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Hertz partnership with Saudi Arabian Airlines brings Alfursan members major car rental benefits

Dubai, UAE 26 Dec 2000

Hertz Saudi Arabia has signed a new agreement with Saudi Arabian Airlines, giving members of the carrier's Alfursan Frequent Traveler loyalty program a broader range of Hertz car rental benefits worldwide.

Dubai, UAE
In addition to earning Alfursan miles for rentals at any Hertz outlet around the world, members will qualify for car rental discounts, as well as free or discounted Hertz #1 Club Gold membership, which brings the benefit of not having to sign any documents when renting vehicles.

"The new agreement with Saudi Arabian Airlines reinforces our partnership with the airline, and increases the car rental benefits now available to Alfursan members," said Ahmed Al Wasifi, general manager of Al-Wasilah Rent a Car Co. Ltd, the Hertz international franchisee in Saudi Arabia.

Hertz will award Alfursan members up to 500 reward miles on each car rental at participating Hertz locations worldwide. Alfursan miles can be redeemed for awards such as free upgrades and flights on Saudi Arabian Airlines.

As well as earning miles, Alfursan members will enjoy the added benefit of discounts of up to 10% on Hertz retail rates.

In addition, the Hertz #1 Club Gold service will be made available free of charge to all Alfursan Silver and Gold members, and for a fee of US$50 to all other Alfursan members.

"Through our partnership with Hertz we are delighted to be able to extend further benefits to our frequent travelers when renting a vehicle, worldwide," said Fareed A. Eshky, manager, Frequent Traveler Promotional Programs, Saudi Arabian Airlines.

"Furthermore, the opening of additional Hertz outlets in Saudi Arabia means Alfursan members will have even more opportunities to take advantage of the valuable benefits offered by our partnership."

Hertz #1 Club Gold membership is a major asset for frequent travelers. Instead of signing a new rental agreement every time they rent a Hertz vehicle, members simply quote their membership number. All the information needed for car rentals is held in a master rental agreement, so members simply arrive at Hertz locations, and their car is ready to go.

Hertz Saudi Arabia has opened four new branches in recent months as part of a major expansion of its operations, and currently operates 19 Hertz locations across the country.

Most recently, the company opened a new location at King Khalid Airport in Riyadh in September, a move which is expected to provide a significant boost for its inbound international rental business, as well as its down town business.

Three other new Hertz branches opened in Riyadh earlier this year in Sitten Street, Old Airport Road and Khuraish Road.

The expansion of Hertz car rental outlets in Saudi Arabia has been supported by the launch of a VIP luxury vehicle car rental program in a joint venture between Al-Wasilah Rent a Car Co. Ltd and Mohamed Yousef Naghi Establishment, the BMW agent in Saudi. This development added 70 new BMW's to the Hertz Saudi car rental fleet, including the new BMW X5.

Hertz Saudi Arabia also has an ongoing arrangement with the five-star Hotel Sofitel in Palestine Road, Jeddah, giving guests booking a luxury room, or suite, a BMW 3 series for the duration of their stay, at no extra charge.


Ends


Hertz is the world's number one car rental company and operates a worldwide fleet of 525,000 vehicles from approximately 6,500 locations in more than 140 countries.

In the Middle East, Hertz is represented by franchise operations in Bahrain, Egypt, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, the UAE and Yemen, and by general sales agents in Saudi and Bahrain.

Samantha Wood
Account Director
Total Communications
PO Box 53009
Dubai, UAE
Tel: + 971 4 3314412
Fax: + 971 4 3314415

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30 December 2000 03:21:13 PM