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XEROX launches fast affordable printing solutions in
the Middle East
DocuColor 2240 and DocuColor 1632 aimed at the region’s
medium and large enterprises
Dubai, January 07, 2002: Xerox Middle East has launched DocuColor 2240 and
DocuColor 1632, its latest fast, affordable colour printing solutions aimed at
the region’s medium and large enterprises. These two new colour multifunction
systems will deliver the low costs, fast print speeds and image quality that
will accelerate the migration from black-and-white to colour in the office and
among quick-print shops. The systems print, copy and scan, expanding options for
managing colour documents in paper and electronic form.
 “Today,
the added value of colour is rapidly becoming a necessity and in the current
market scenario, the overall quality of the document is as important as the
content itself. Research has shown that colour can reduce search time be as much
as 80%, increase comprehension by 73% and improve brand recognition by up to
80%. Our new products offer excellent productivity and easy to use features, for
copying and printing both colour and black and white. The company today has new
offerings that are helping customers worldwide to be successful and produce
results that help their bottom line,” said Keith Taylor, Regional General
Manager, Xerox.
The two new systems share the same easy to use, high-productivity features, with
print speeds of 22 colour and 40 black-and-white pages per minute on the
DocuColor 2240 and 16 colour and 32 black-and-white on the DocuColor 1632.
"In the past producing a colour report or presentation would set you apart, but
today's office professionals are so accustomed to colour's added value that it's
rapidly becoming a necessity," said Ayman Mattar, Regional Product Manager,
Xerox. "The DocuColor 2240 and 1632 will accelerate this trend by providing
excellent colour quality and productive print and copy speeds. Our goal is to
lead the way to better work and help customers to be more efficient and
effective with our systems, solutions and service. The launch of these products
goes another step to achieving our goal," he added.
The latest breakthroughs in image quality are supported by the products' use of
chemically produced Emulsion Aggregation (EA) toner, developed at the Xerox
Research Centre of Canada. EA technology delivers excellent colour consistency,
contributing to more automated colour management. EA technology also produces
less waste than most toners and is more environmentally friendly.
Xerox spends US$1billion annually to bring state-of-the-art solutions to its
customers. As a result, Xerox products consistently provide high performance
solutions enhancing the customer’s productivity and increasing profitability.
The DocuColor 2240 and 1632 offers print, copy, and scan features in one
cost-efficient package. Productivity features such as the Duplexing Automatic
Document Feeder (DADF), Electronic Pre-Collation, 512 MB of memory, and a
fast-embedded Xerox print controller are all standard equipment. All this, plus
Xerox’s environmentally friendly Emulsion Aggregation toner, makes the DocuColor
2240 and 1632 the ideal solution for office printing and document management
needs.
-Ends-
About Xerox Emirates
Established in 1985, Xerox Emirates is a joint venture between the Mohamed Hareb
Al Otaiba Group and Xerox Limited and offers the latest and most advanced range
of office equipment in the Middle East. Xerox Emirates wide range of digital
products and innovative services has positioned the document company as the
market leader in providing document solutions throughout the UAE and the Middle
East.
From the desktop to the production department to the enterprise, Xerox Emirates
has the richest product and service portfolio – copiers, printers, fax machines,
scanners, software, digital printing and publishing system, supplies, turnkey
document management and outsourcing services; all backed with world class
support and unmatched customer service.
The high standards maintained by Xerox Emirates were officially recognized in
1996 by the Government of Dubai when the company was presented with the Dubai
Quality Award. Xerox Emirates also provides to customers consulting services to
define the best approach to implement a solution and represents worldwide Xerox
partners such as Documentum & Kofax. It has also launched Xerox tools like
DocuShare and Flowport to better share knowledge in organisations.
For further information contact:
Agency Contact: Xerox Middle East Contact:
Robin Duff/ Prem Ramchandran Ayman Mattar
ASDA’A Public Relations Xerox Emirates
Dubai, UAE Dubai, UAE
Tel: 00-9714-3344550 Tel: 00-9714–3525885
Fax: 00-9714-3344556 Fax:00-9714–3511621 E-mail: info@asdaa.com E-mail:
Ayman_Mattar@xerox.co.ae
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