April 23rd, 2001 Dubai,
In order to
strengthen alliances with global IT leaders as well as penetrate
markets in the region, STME, the Middle East’s leading provider of
advanced enterprise storage solutions, announced today that it has
created two new management positions.
Jocelyn Al Adwani will act as STME’s business development
manager for the company’s entire twelve-country region, while Andrew
Childs is now STME’s Channel and Product Manager, responsible for
STME’s channel strategy and tape storage solutions.
STME’s relationships with global consulting organizations, and
solutions and technology providers, will be a fundamental component of
Al Adwani’s new role at STME.
She will leverage STME’s high-level enterprise and public
sector contacts to pursue storage sales opportunities in e-business and
e-government initiatives around the Middle East.
Previously, Al Adwani acted as STME’s Regional Manager for
his new position, Childs will manage the sales channel in countries
where STME works indirectly through partners, including Jordan, Qatar
and other new markets.
A key part of Child’s role will be to develop new alliances,
especially in industries outside of STME’s core sectors of banking,
telecommunications, and oil and gas.
For instance, Childs has developed a partnership in Egypt with
Egyptronics that gives STME a foothold in the broadcasting and video
Childs will also be responsible for the entire range of storage
solutions from STME partner StorageTek.
two new executive roles created by STME are essential for managing the
ongoing perception of STME as the region’s enterprise storage
leader,” stated Trevor Hutson, General Manager of STME. “Jocelyn and
Andrew’s new roles will leverage their considerable expertise for the
benefit of both STME’s clients and our partners throughout the
Al Adwani and Childs have more than 35 years total experience in the
enterprise storage industry.
Al Adwani has worked with STME for more than 12 years; while
Childs has spent 23 years in the IT industry, most notably at STME
Both will report to Andrew Calthorpe, STME’s Sales Director.
new business development role will ensure that storage is a key
component of the major enterprise IT deals being created throughout the
Middle East – many large customers still may not realize that they
need a storage strategy until they lose valuable data,” continued
focus on creating and leveraging new relationships will bring the
benefits of enterprise storage to those new sectors and countries in the
region which are now dealing with massive volumes of data, including the
media and Internet industries in Egypt and the Levant,” he added.
is the Middle East region's leading provider of advanced enterprise
With 12 offices across the region and with more than eighteen
years of experience in the Middle East, STME is able to provide its
customers with best-of-breed technology, integrated solutions and
caption: From left, Andrew
Childs, STME’s newly-appointed Channel and Product Manager, and
Jocelyn Al Adwani , STME’s newly-appointed Business Development
further information, please contact:
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T: (971-4) 332-3225
F: (971-4) 332-3228
Eileen M. Wallis, Rawia G. Asali
Ancel Fernandes, Marketing Manager
T : (971-4) 3390677
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