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Dammam,
April 25, 2001
Xerox
DocuCruise, the global document company’s biggest and most ambitious
customer initiative in the Middle East, was launched in Dammam, Saudi
Arabia recently.
Present
at the special launch ceremony at the Port of Dammam, and pictured here
in the photograph, are Sheikh Khalid Suleiman Al-Olayan (centre),
Chairman, Olayan Group, Engineer Abdullah Bin Hamad Al-Fozan (fourth
from left), Deputy Minister for Schools’ Buildings & Equipment,
Ministry of Education, Saudi Arabia and Gustavo Leite (third from left),
Vice President & General Manager, Distributor Operations, Xerox
Middle East & Africa.
Also
present at the special launch ceremony were senior government officials
and representatives from key industry sectors including banking and
finance, manufacturing, petrochemical, utilities, public sector and
graphic arts.
The
three-decked cruiser, a novel floating showcase of hi-tech Xerox
products and solutions customized to specific industry sectors, is
traveling in a 30-day journey across the Arabian Peninsula with ports of
call at six key destinations in five Gulf countries, besides Saudi
Arabia. The DocuCruise project was launched in Dubai, and has since
traveled to Kuwait and Bahrain, Dammam and Qatar.
-Ends-
For
further information, please contact:
Fakher Daghestani/ Arun Rangachari
ASDA’A Public Relations
Burson-Marsteller
Middle East Affiliate
Dubai,
UAE
Fax:
+971-4-3344556
Email:
info@asdaa.com
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