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29th
April, 2001
CSFBdirect,
the online brokerage service of Credit Suisse First Boston, announced
that it has topped recent online brokerage surveys, conducted by leading
U.S. financial magazine Barron’s, which named the company #1 online
broker, and by the Software & Information Industry Association, and
the American Association of Individual Investors.
CSFBdirect-eUnion,
which introduced online brokerage services to the region in April last
year, is part of the global network of CSFBdirect. It provides
individuals in the Middle East and North Africa with access to US
equities through its Web site
- www.CSFBdirectME.com
“The tremendous recognition received by CSFBdirect only works to
reaffirm investors’ confidence in the quality of our service,” said
Ali Zahed, President, CSFBdirect-eUnion, Middle East.
“Our team in the Middle East strives to improve and maintain
our leadership in the field with best-of-breed quality, accuracy and
speed. Coupled with world
class research from Credit Suisse First Boston, it’s easy to see why
more and more investors in the Middle East are opting for our
service.”
CSFBdirect
won Barron’s top rating for the second time and the publication’s
coveted four-star rating for the fourth consecutive year, for Ease of
Use, Access to Products, Research, and Software.
“The
easy-to-use Website gives customers access to all kinds of equities, and
the research offered to high-end account holders is hard to beat,” Barron’s
said.
The
Barron’s rating came soon after receiving two other prestigious
titles in March 2001. CSFBdirect was named “Best Online
Brokerage Service” by the Software & Information Industry
Association, in the only peer-recognition awards program for the
software and information industry. It
is the second consecutive year that CSFBdirect
has been recognized by the Association.
The
company also won top ranking in the American Association of Individual
Investors annual survey of online brokerage firms. CSFBdirect was one of an elite group of firms that received the most
complimentary customer feedback. This
standing was especially rewarding, since it was voted on by customers.
They were “Very Satisfied” with the company’s service and gave
CSFBdirect top ranking for trade price, speed of execution,
reliability, and satisfaction. The
annual survey is designed to help individual investors spot the firms
that best meet their needs.
-End-
About
CSFBdirect-eUnion
CSFBdirect-eUnion
is a joint venture between CSFBdirect, the pioneer of online investment
in the United States and the online brokerage service of Credit Suisse
First Boston, Capital Union, a regional investment bank, and Webtrade
eVentures, an e-commerce company focusing on the development of online
financial services in the Arab world.
CSFBdirect-eUnion
can be accessed at www.CSFBdirectME.com
-ends
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Issued
on behalf of CSFBdirect-eUnion by Gulf Hill & Knowlton, Dubai.
For further information please contact Basma Alwesh on telephone
00 971 4 334 4930; fax; 334 4923 or e-mail balwesh@hillandknowlton.co.ae
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