For Immediate Release:
2 May 2001
Acer
Reports 54% Growth in Q1 for Gulf Operation
SME and ISP Markets,
Training and Channel Initiatives Boost Revenues
Dubai, UAE
Acer Computer (M.E.) Ltd. has announced a
revenue growth of 54% in the Gulf region for the first quarter of year
2001. The computing giant
attributes this increase to a number of factors, including increased focus on
the small and medium enterprise (SME) market, growth in the Internet Service
Provider (ISP) sector, a shift in structural strategy and concentration on
training for channel members.
“Our strong growth rates achieved in Q1 of
year 2001 reflect Acer’s keen efforts to meet the needs of small and medium
enterprises (SME) in the Gulf market,” said Eric Tien, Managing Director of
Acer Computer (M.E.) Ltd.
Acer has empowered SME businesses throughout
the Gulf with innovative and affordable bundled technology solutions that
enable these organizations to share and access information both internally and
externally via the Web.
“Our market penetration in the ISP sector,
including providing Acer PCs for Batelco’s Internet subscribers, has also given
Acer a significant revenue boost in this quarter,” continued Tien.
Acer’ s strong growth rates in the region
can equally be attributed to the company’s newly adopted strategic structural
plans – announced by Acer earlier this year – that allowed the computing giant
to adapt to changing markets and adopt a simplified, focused, and
forward-looking approach to improved customer service in the Middle East and
the Gulf.
In addition, Acer also renewed its focus on channel
training in Q1 2001. The provision
of advanced technical sales training programs - the Acer Certified Sales
Professional, ACSP, and Acer Certified Sales Engineer, ACSE - to its authorized
resellers and distributors in the region, also
contributed to the significant increase in Acer’s Q1 results in the
Gulf.
Sustaining Growth
Acer is now focusing on ways to maintain its
growth throughout the Gulf for the current quarter, including a focus on the
education sector and consumer market.
“Acer initiatives in the Gulf - such as
empowering the educational sector helped us make
important forays in Qatar - this
will form a key component of our growth strategy for the upcoming
quarters,” commented Dinesh Narayanan, Acer Computer (M.E.) Ltd. Regional Manager for the Gulf region.
The company’s mobile computing range
recorded an overall growth rate of 70% in the Gulf for the first quarter of
year 2001, while its personal computing segment experienced an overall growth
of 55% in comparison to Q1 of year 2000.
“Based on our strong Q1 results, we are confident that by the
end of year 2001, Acer will double its growth rates in the Gulf and Middle East
region as a whole,” added Narayanan.
About Acer
Established in 1976, Acer is among the world's largest PC manufacturer,
offering a broad range of PC products from industry-leading high-end PC servers
and multimedia desktop computers, to notebooks, computer peripherals and components.
Acer is also a leading Internet-enabler, providing Internet component
technologies, devices and services. These include end-to-end solutions, mobile
phones, plasma displays, TFT screens, projectors, wireless communications, and
e-corp solutions. The Acer Group employs nearly 37,000 people in 232
enterprises spanning 41 countries worldwide, supporting dealers and
distributors in over 100 countries. Acer Group revenues in 2000 were US$9.4
billion.
For more information about the Acer Group, please visit our website at www.global.acer.com.
For further information, please contact:
Wallis Marketing Consultants
T: (971-4) 332-3225
F: (971-4) 332-3228
Email: wallismc@emirates.net.ae
Attn: Mr. Michael E. Wallis, Mr. Nawfal Al-Jourani